PAPER – regarding marketable objectives found within the strategic plan for your chosen HCO (organization given once accepted).
construct a three-page paper in which you discuss the following:
· The key marketing objectives found in your chosen HCO’s strategic plan
· Why the objectives fit the role of the health care organization
· What key marketing objectives a marketing director should focus on when developing a marketing plan (Explain your reasoning.)
Minimum 3 sources
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