- Compare and contrast the general theories proposed by Pavlov and Skinner.
- Examine and describe each researcher’s contribution(s) to psychology theory and practice.
- Examine the major theoretical approaches proposed by the authors including any related research methods and/or assessment instruments associated with him or her.
- Identify potential ethical considerations posed by each theory.
- What could be unethical about either the running of typical classical and operant conditioning experiments or the manipulation of human behavior through rewards and punishments?
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